Lowe's NCAA
Lowe's NCAA
March Madness is the pinnacle of college basketball season and the kick-off to spring season – marking a hugely important time for driving traffic to Lowe’s stores. This year, Lowe’s partnered with EP+Co to develop highly contextually-relevant messaging that brought the brand campaign platform of “Do it Right” to life in a relatable, breakthrough way by offering helpful tips from two-time NCAA Championship winning coach, Jay Wright.
Video 1_Lowes NCAA (1) from EP+Co on Vimeo
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Video 2_Lowes NCAA (1) from EP+Co on Vimeo
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110 E. Court St.
Suite 400
Greenville, SC 29601
New York
622 3rd Avenue
Floor 3
New York, NY 10017
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