Ohhh, What a Planet
Ohhh, What a Planet
The Problem:
In a crowded alt-milk market, Planet Oat had great taste but no emotional footprint.
The Truth:
Planet Oat isn’t just creamy and delicious—it’s a bright spot in people’s day. A reminder that joy still exists.
How We Built Belief:
We brought that joy to life through Sensa—a curious, heartwarming character who captures the spirit of Planet Oat and invites people to say “Ohhh, what a planet,” after just one sip.
EP+Co Work | Planet Oat Ohhh, What a Planet from EP+Co on Vimeo
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QHPH0062000H_Discovery_15_HD_Digital_TV from EP+Co on Vimeo
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