## Ohhh, What a Planet

### **The Problem:**

In a crowded alt-milk market, Planet Oat had great taste but no emotional footprint.

### **The Truth:**

Planet Oat isn’t just creamy and delicious—it’s a bright spot in people’s day. A reminder that joy still exists.

### **How We Built Belief:**

**‍** We brought that joy to life through _Sensa_—a curious, heartwarming character who captures the spirit of Planet Oat and invites people to say “Ohhh, what a planet,” after just one sip.

EP+Co Work \| Planet Oat Ohhh, What a Planet from EP+Co on Vimeo

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